How To Avoid Fluff

How To Avoid Fluff And Redundancy

November 21st, 2012 by

The art of avoiding fluff and redundant content is one that first-time writers should learn, for them to move from being amateurs to professionals.

The Basics On Fluff And Redundancy

Many content writers experience moments of dismay when editors ruthlessly trim their words, but not many know the reason behind why this happens. This usually happens when writers fluff up their content with unnecessary lines that convey no meaning.

What Is Fluff?

Fluff is constituted by words or sentences that do not contribute any meaning to the core content.

To identify what’s fluff, let’s take a look at an example. Here are two excerpts of Book Descriptions. Read more →

How To Apply For Freelance Content Writing Jobs – Seven Tips That Help

November 14th, 2012 by

Freelance content writing jobs are in great demand, especially among people who plan to work from home. From working professionals looking for part-time jobs to homemakers, freelance writing is for everyone, and all that’s required is good command over the language and writing skills.

There are a number of content writing companies that offer freelance content writing jobs. These companies have different procedures for hiring, but their requirements are the same – they all look for the perfect candidate who is dedicated, responsible, and easy to work with.

Take it from us – companies love working with professional freelancers, and to appear as one, there are certain ground rules you should observe while applying for a position.

Freelance Content Writing Jobs – Tips For Applying

Here are some tips that will help your application stand out from the rest. Read more →

Four Medical Writing Tips For Writing Engaging Content

November 7th, 2012 by

If you’re a medical professional, medical writing might seem to be right up your alley. Sure it is, as long as you know some medical writing tips that can get you started.

Why Do You Need Medical Writing Tips?

To start with, understand that writing for the web is entirely different from conventional writing.

  • The content needs to be universal, for everyone to understand easily.
  • The information should be targeted, in terms of the subject and the audience.

Medical content writing is a niche affair, and your experience and expertise will play a big role in how you shape your articles. With the right medical writing tips, you should easily be able to get started.

Medical Writing Tips

Proper research ranks supreme among medical writing tips you should follow

Read more →

A Milestone for Wordplay – Some Online Writing Industry Statistics

April 18th, 2012 by

It has been two weeks since I joined Wordplay Content as a Sales and Marketing Intern. I was doing some number crunching, trying to get to know the company better, when I got to know that this month marks a major milestone in our journey.

We’ve crossed 4.5 million words published on the Internet till date!

And since we are talking about numbers, I’d like to put some more facts before you, which I have managed to compile. Read more →

Article Usage

A, An or The – The Fine Art of Article Usage

March 21st, 2012 by

Wordplay Content is a full-service content writing agency. Our content writing India business provides content writing services for a plethora of customers. Reach out if you want to hire us for your inbound marketing campaign! Now that you’ve learnt the basics about article usage, here’s some know-how on how to use articles.

When to Use Definite Articles?

Article Usage

This is what happens when you confuse A and The!

If your sentence fits the types below, go ahead and use the Definite Article:

#1: Sentences where the particular person or thing has already been referred to in the context.


  • The item that you ordered is out of stock (Which item? The one you had ordered!)
  • In the closing scene, the hero wins the battle (Which hero? The hero already spoken about)

Read more →

Article Usage

A, An or The – An Introduction to Article Usage

March 15th, 2012 by

Wordplay Content is a full-service content writing agency. We provide top-notch content writing services for a plethora of customers in India and globally. Reach out if you want to hire us for your inbound marketing campaign!

Article usage errors are commonly noted issues that can crop up, regardless of a writer’s experience. An oft overlooked error, this can be set right by learning the bare basics: where, how and when to use articles.

Article Usage

End the Article Usage war today!

What are Articles?                                                 

To start off with, there are two types of articles in English – Definite and Indefinite Articles.

The’ is the only Definite Article and the Indefinite Articles are ‘a’ and ‘an’.

The article ‘an’ can be used when you wish to talk about an indefinite noun that begins with a vowel sound.

Articles precede the noun in question, and are placed either immediately before the noun or before the adjective or adjective phrase/clause used for the noun. In effect, articles denote whether the noun that’s mentioned is Definite or Indefinite.

Sounds tough? Here are a few examples that can help you understand this well: Read more →